Clay Pomade (Firme Clay) 113gr

Suavecito Firme Clay Pomade is a clay-based styling pomade for texture, definition and strong control with a low-shine finish. Its dense formula gives fine, short or stubborn hair extra grip while keeping the finished style workable rather than dry or rigid. It is especially useful when a loose, textured look still needs dependable structure.

Best for: Fine, short or stubborn hair; short-to-medium lengths; textured, tousled and deliberately messy styles; anyone who wants strong hold without a glossy finish.

Not ideal for: Sleek, high-shine styles; very long, flowing hairstyles; anyone who prioritises the quickest possible wash-out, as the manufacturer rates washability as moderate.

Choose this if: You need more grip and control than a light styling cream can provide, but want the hair to retain movement and a natural-looking, low-shine finish.

Hold: Strong

Finish: Low shine

Texture: Dense clay pomade

Washability: Moderate

Fragrance: Suavecito Original signature fragrance

How to use: Begin with dry hair. Scoop out a fingernail-sized amount and rub it thoroughly between the palms to soften the dense formula. Work through the ends first, then towards the roots. Add small amounts in layers if more hold is needed. Shape with the fingers for a loose, textured result or finish with a comb for cleaner definition.

Ingredients: Petrolatum, Beeswax (Cera Alba), Bentonite, Ethylhexyl Stearate, Hydrogenated Castor Oil, Ricinus Communis (Castor) Seed Oil, VP/VA Copolymer, Water (Aqua), Kaolin, PEG-7 Glyceryl Cocoate, Ceteareth-25, Glycerin, Fragrance (Parfum), PVP, Phenoxyethanol, Silica, Caprylyl Glycol, Diatomaceous Earth, PEG-16 Macadamia Glycerides, Titanium Dioxide, Propanediol, Mica, Sorbitan Oleate, Copernicia Cerifera (Carnauba) Wax, Jojoba Esters, Tocopherol, Caesalpinia Sappan Bark Extract, Iron Oxides (CI 77491), Iron Oxides (CI 77499), Tin Oxide.